Je me souviens…
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Client
Needs
Creative brief given by Urbania magazine to create a new car plate for Quebec.
Challenges
Integrate « Québec » and 3 numbers and 3 identification letters in the concept.Solutions
A proposal that emphasizes the cultural diversity and protection of nations, languages and cultures with the national motto « Je me souviens » in Innu language.Results
A 2.0 car plate concept that expresses our belonging to a multicultural Québec without distinction of race, color or religion.
